Use these November content ideas to stay top of mind with your followers and customers this fall.
Things move quickly in these last couple months of the year. We’re shifting from October goblins to November gobblin’ while keeping an eye on December shoppin’. It’s a speeding train that isn’t stoppin’.
It can feel a little out of control when you’re marketing a business. Even if this isn’t your high season, you still need to keep in contact with your followers and customers so they remember you when it’s time to buy again.
Don’t worry about dreaming up how you’ll keep the marketing momentum moving. We’ve got enough November content ideas for second and third helpings. From November holidays to important causes to fun with food themes, you’ll find plenty of ways to engage your audience this month.
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Of course, Thanksgiving is the big holiday this month, and we have plenty of turkey-day-themed content ideas for it. But there are other very important topics to tackle, too.
Veterans Day is when a grateful nation shows appreciation for the people who’ve served in the US military. Millions of men and women gave their time, talents, and often much more, so whatever content you post should focus on sincere appreciation for their sacrifice.
A simple, understated appreciation social media post with a Veterans Day greeting is a great option. See how Hydroflask goes one step further by offering some useful information along with it.
The post is on-brand as it talks about outdoor adventure. And it helps veterans find a valuable discount. This is an easy one to emulate by listing some local discounts veterans can take advantage of.
There are many more ways you can show appreciation in your content on this day, such as:
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There’s a big trend on TikTok of people searching for educational content, including tips for Thanksgiving. Take advantage of all that attention by posting a few helpful T-day clips.
Kroger went to TikTok to answer the age-old question, “What do we do with all these leftovers?”
If you’re not sure what to talk about, try typing “Thanksgiving” in the search bar and let the TikTok algorithm suggest popular topics.
Here are a few ideas to get your wheels turning:
It’s pretty common for people to start holiday shopping in early November and decorate by the end of the month. It makes sense to dedicate a little November content to helping them prep for Christmas, Hanukkah, etc.
Gift guides are a valuable commodity this time of year as shoppers scurry to secure the ideal present for everyone on their list. British Airways’ email is just the ticket for its subscribers. It showcased a range of gift ideas for every budget.
You can tailor your gift guide to your followers. If you run a chiropractic office that caters to weekend warrior athletes, then curate a list of presents they can give their active friends.
There are several ways you can take your November content to help people prep for the Holidays. Try a few of these:
Gratitude is a big theme in November, and several days are set aside to show appreciation for some of our favorite foods and cultural events. Join in the fun with your November content and endear your brand to people who love these things, too.
From the classic PB&J to the iconic Reese’s Cup, peanut butter is the mortar of many amazing food combos. You can bet anything you post about it will attract lots of attention.
Recipes are a good go-to here. But don’t forget that doggos love peanut butter, too (and it’s safe for them to eat!). This veterinary clinic offered up a tasty treat recipe for our four-legged friends.
What else can you say about this creamy concoction? Try:
Donuts are so well-loved that they get two days each year: National Donut Day is celebrated on June 6 and November 5. That’s understandable since donuts bring so much joy to the world.
This parent-focused magazine posted all the donut deals for its readers in one eye-catching image.
Donut leave a hole in your November content calendar. Use these ideas to put some sprinkles on your marketing:
We could all use a little more kindness, and November 13th is the perfect day to show it.
It’s no surprise that a brand called Kind Snacks got in on the World Kindness Day action. Their team used the opportunity to volunteer, and the brand shared their good works in a quick video.
If a full day of volunteering isn’t in the cards, try one of these other fun ways to spread some kindness in November:
You can fill every marketing channel you have with all the food and pop culture themes this month. Here are several more to consider:
November is the start of a tough time for many people. This month, try dedicating some of your content to helping people feel seen, become more aware, and get healthy.
This month, we celebrate the considerable contributions of Native Americans and raise awareness of their unique challenges.
Here’s a very cool way one organization participated. The group’s Instagram post featured a map showing important Native American locations.
It’s a wonderful way to remember the people who originally inhabited North America. Not a history major with a background in cartography? No problem. Here are several other ways you can give Native American Heritage Month the attention it deserves:
No-Shave November is a fun way to tackle a very serious topic. The idea is to forgo haircuts and shaving, then donate the dollars you would have spent on grooming to fight cancer.
The movement has gained considerable momentum. The hashtag #noshavenovember has over 1.1 million posts on Instagram alone. Many of them are by businesses challenging their employees to go shaveless for a month to raise awareness and money for the cause.
That’s not all brands are doing, though. Here are a few more ways you can get in the cancer fight this month:
Hiking delivers a ton of mental and physical benefits. On November 17, you can help your followers find their footing in this healthy activity.
This post reminds us that hiking is better with friends, especially those of the four-footed variety.
Throw in some tips and favorite gear (like a pup pack your dog can carry) to make this content really helpful. Here’s a pack full of other ideas to help people hit the trail:
Get people talking about these important causes in November:
There are so many creative ways to connect with your customers and followers in November that we had to create another category to catch them all.
The season is full of reasons for great music. From office parties and family dinners to power shopping for the perfect gift, the right tunes make them all better.
Duolingo didn’t miss a beat when it created a playlist of Holiday songs from around the world.
It’s easy to do the same for your business. Or you can simply share the list on social media or in your newsletter.
Try matching the melodies to specific events and explain why you chose them. For example, calming mood music would be ideal for the “Navigating the Mall parking lot” playlist.
The holiday shopping season kicks off in a big way at the end of November, and it gets more frantic every year. There are two big shopping days to consider. Here are a few content ideas for each.
The day that started it all!
It’s time to promote the mom-and-pop shops that make up the heart of every town on Small Business Saturday.
Colder temps, a hectic social schedule, and family travel all go smoother with a little planning. These November content ideas will help your followers prepare while keeping your business at the top of their minds.
Cold temperatures wreak havoc on all sorts of systems. This dealership shared important tips on winterizing your car.
Notice how they added a location to the title? That’ll help improve their local SEO.
How else can you use November content to help your followers? How about:
November provides a bounty of content concepts for marketers and business owners. Whether you want to be silly, serious, or studious, there are dozens of ideas to fill your content calendar.
There are also dozens of other ways to find, engage, and convert new customers in November. These guides will show you how:
